Google
— YouTube Music

The first retail experience created for the brand envisioned to show users how YouTube's platform could be more than a stop for a one-song listening - a true music destination platform, through the use of its playlist functionality.

My role

While working at R/GA as the visual tech lead, my role at the YouTube Music Store project was to develop the concepts, prototypes, UI animations, and lead the software engineers to develop the product for Google.

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